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On April 19th, we marked the official grand launch of the all-new Jetour T1 in style at our Abu Dhabi showroom – a celebration of bold design, powerful performance, and the spirit of urban adventure. The event was a true reflection of the Jetour T1’s dynamic energy, bringing together automotive enthusiasts, influencers, and key figures from the world of design and performance.
From exciting activations to an incredible turnout of passionate guests, the atmosphere was electric from start to finish. Here’s a look back at some of the unforgettable moments that brought the #UrbanDrivesElevated experience to life.
The Jetour T1 is here, and it’s ready to change the game for urban SUVs. Our official launch event was nothing short of spectacular, combining creativity, style, and an unrelenting sense of adventure. We wanted to create an experience that captured the essence of the T1—bold, distinctive, and performance-driven.
The event featured an incredible mix of activities, including engaging influencer moments and a custom car scent experience that added an innovative touch. Every detail was designed with one goal in mind: to leave a lasting impression and truly showcase what the Jetour T1 is all about.
Guests had the opportunity to interact with the Jetour T1 in a way that was as unique as the vehicle itself. An interactive wrap-and-write station allowed attendees to personify the T1, expressing their own creativity and engaging with the design in a fun and personal way. This immersive experience made the launch not just an event, but a celebration of individuality and innovation.
The event wasn’t just about showcasing a car; it was about engaging people on a deeper level and inviting them to experience the urban elegance of the T1 firsthand.
The Jetour T1’s design is a statement. Its rugged, boxy shape draws inspiration from classic off-roaders, giving it a commanding presence on the road that exudes confidence. Some of the standout design features that captivated our guests include:
Each of these design elements enhances the T1’s overall presence, making it the perfect blend of boldness and sophistication, designed to stand out in both urban landscapes and on rugged terrains.
Under the hood, the Jetour T1 is as impressive as its design. Launching with a robust 2.0L turbocharged engine, the T1 delivers an impressive 254 horsepower and 390 Nm of torque, making it a powerhouse for both city driving and off-road adventures.
Unlike its counterpart, the Jetour T2, which is equipped with a 7-speed dual-clutch transmission (DCT), the T1 features an advanced 8-speed gearbox, ensuring enhanced driving dynamics and a smoother ride. This combination of power and precision engineering guarantees a driving experience that is both exhilarating and refined.
The Jetour T1 launch was more than just the unveiling of a vehicle; it was an embodiment of innovation, creativity, and the passionate spirit of urban exploration. From the immersive activities to the innovative design elements, every moment of the event reflected the dynamic character of the T1 and its place in the future of urban SUVs.
As we look back on this unforgettable evening, we are reminded that the Jetour T1 isn’t just a vehicle—it’s a bold statement of style, performance, and adventure. The future of urban driving has arrived, and the Jetour T1 is leading the way.
For those who couldn’t join us at the event, the spirit of the Jetour T1 is just a test drive away. Experience firsthand the power, style, and performance that made the launch an unforgettable evening. Stay tuned for more exciting news and updates on how the T1 is changing the way we drive through the city and beyond."
