Jetour Auto’s Annual Business Conference in Beijing Sets Ambitious 2030 Vision and Celebrates Dealer Success

April 24, 2024 - JETOUR Auto's International Business Annual Conference 2024, themed "Together & Beyond," recently convened in Beijing, drawing over 300 global dealers from 50+ countries to reflect on the automaker’s past successes and chart a course for the future. The event highlighted JETOUR's commitment to its "Travel+" philosophy, which blends products and experiences to meet the modern consumer's desire for individuality and customization.

In 2023, JETOUR achieved remarkable growth in its international sales, securing its position as the second fastest-growing Chinese automotive brand. The DASHING and X70 series spearheaded JETOUR's success, captivating consumers with their exceptional quality, extensive features, stylish design, and refined interiors, solidifying their position as market favorites across various regions. Notably, the brand has claimed the top spot for numerous models in countries including Angola, Uruguay, Ecuador, and Chile, demonstrating the strong appeal of JETOUR’s brand and the international competitiveness of its products.


The launch of the JETOUR T2 model further fueled the brand's popularity, as it became a hit upon its release. In the Chinese light off-road market, JETOUR T2 dominated sales, remaining the top seller for six consecutive months. Additionally, since its debut in the Middle East early this year, the T2 quickly ascended to become the sales champion in the light off-road segment.

Ambitious 2030 Strategy

During the Annual Business Conference, JETOUR Auto unveiled its ambitious 2030 Development Strategy, outlining plans to establish 10 KD manufacturing plants worldwide, enter 80+ markets, exceed 1 million vehicle sales, and expand its distribution network to over 1600 outlets. The company aims to strengthen its foothold in the family travel market with its X series models and accelerate the introduction of off-road and hybrid products globally.

Li Xueyong, President of JETOUR Auto, emphasized the company's commitment to quality. He stated, “We are in a rapidly changing era, and through relentless efforts, JETOUR has enriched the lineup of Chinese automotive products, leading high-quality Chinese SUVs onto the global stage. Every step of our growth reflects JETOUR’s commitment to quality, innovation, and customer satisfaction. JETOUR represents not just the international outlook of a Chinese brand, but the global spread of Chinese SUV technology and the spirit of innovation.”

Yin Tongyue, Chairman of Chery Holding Group, highlighted JETOUR's rapid growth over the past five years and the collaborative efforts and strategic partnerships with global dealers that have led to its global recognition. He noted that the global automotive landscape is undergoing significant changes, with China playing a pivotal role in shaping the future of the industry.

Awards & Renewed Commitment to Collaboration

During the conference, the JETOUR leadership team stressed the importance of strategic partnerships in achieving success in global markets. Top-performing dealers worldwide were honored at an awards ceremony on the first day of the conference.

The Elite Cars received the Market Share Breakthrough Award for establishing JETOUR as the best-selling Chinese car brand in the UAE. Additionally, Jesico Gonsalves was personally honored with the Best Service Director Award for his outstanding leadership, commitment to excellence, and exceptional customer service.

Following the awards ceremony, attendees pledged their commitment to collaboration by synchronizing their goals and objectives to achieve an exciting joint vision with JETOUR.

The Unveiling of the T1

The event also featured the introduction of JETOUR's new model, the T1, expected to launch in Q1 2025.

Conference Itinerary:

  • April 24, 2024: Conference – Introduction of the new model lineup, awards ceremony, and gala dinner.
  • April 25, 2024: Auto China – Beijing Auto Show to showcase the new model lineup.
  • April 26-27, 2024: Dealer meetings and team-building activities.

The Way Forward

JETOUR Auto remains dedicated to pursuing excellence, innovation, and customer satisfaction. With these objectives, it aspires not only to expand its global footprint but also to leave a lasting impact on the automotive industry and consumers worldwide, fulfilling its "Together & Beyond" vision in collaboration with its global partners.