Jetour UAE announces its strategic partnership with World Padel Academy

Jetour UAE and The Elite Cars, a subsidiary of Elite Group Holding, are thrilled to announce their strategic partnership with World Padel Academy (WPA), one of the region’s premier Padel destinations. This collaboration underscores Jetour’s dedication to promoting an active lifestyle and nurturing a strong community spirit within the vibrant sports culture, particularly through Padel, one of the region’s fastest-growing sports.

Padel, a thrilling blend of tennis and squash, has been recognized as the “fastest-growing sport in the world,” attracting over 250,000 new players annually. In the Middle East and the UAE, Padel has surged in popularity, establishing the region as a key hub for enthusiasts and reflecting the sport’s rapid expansion and widespread appeal.


“Padel is more than just a sport; it’s a lifestyle, and we are proud to be associated with the World Padel Academy, which shares our values of experience, excellence and community. From models like the adventurous T2 to the sporty X70, Jetour cars are designed to be embedded into the urban, active lifestyle of our customers” said Mr. Tamer Abu Khalaf, Partner, Elite Group Holding. “This partnership underscores our dedication to advancing sports in the UAE while connecting with our customers in a meaningful way.”

World Padel Academy, renowned for its state-of-the-art facilities across Dubai, Abu Dhabi, Sharjah, Khorfakkan, and soon expanding to Bahrain and the United Kingdom, has been a leader in nurturing both local and global talent while elevating the sport throughout the region. As part of this exciting partnership, Jetour will exclusively sponsor Court 6 in Dubai and Court 3 in Abu Dhabi, showcasing Jetour’s unique branding and aesthetic. Additionally, Emirati star player Fares Al Janahi will proudly represent Jetour and The Elite Cars on the court, sporting branded gear that embodies this dynamic collaboration.

“Jetour embodies my lifestyle in many ways from the brand’s dynamic to the high performance, their ethos mirrors the energy and agility I bring to the Padel court. Jetour’s commitment to innovation resonates with my own drive to push boundaries in the sport. I look forward to showcasing Jetour’s values and bringing this synergy to life on and off the court, ” said Fares Al Janahi, WPA Padel Player.


Ali Al Arif, CEO of World Padel Academy, shared their enthusiasm for the partnership, saying: "Jetour and Elite Group Holding capture the vibrant energy and spirit that defines padel as an exhilarating sport. Their pursuit of excellence and desire to foster strong connections with the sporting community and enhance the experience for players of all levels aligns seamlessly with our goal to advance padel throughout the region."